Digital Marketing ?
Digital Marketing is a marketing efforts that use Internet or an electronic devices to connect with. A unaware customers, to create Awareness, consideration, Interest to buy and mention loyalty against Customers.
Needs of Digital Marketing ?
It allows you to catch the intentions of your customers through online such as (Internet, Mobile Plans) and social Media (Facebook, Instagram, Twittter, Linkdin etc.)
Different between Traditional Marketing and Modern Marketing ?
In earlier 90’s Traditional Marketing work through such medium such as print Ads, outdoor Ads, Newspaper ads, TV, Radio etc.
After 90’s there is a new way of Marketing called Digital Marketing it interacts to customers easily through Websites, Email, Social Media, Search Engines etc.
Constituents of Digital Marketing ?
Traffic Acquisition Channels:-
- Search Engine
- Social Media
- Email Marketing
- Display Advertising
- Affiliate Marketing
- Supporting Channels
- Mobile Marketing
Search Engine :-
Search engines is a tool that helps customers to aware of products via Google, yahoo, MSN search.
Social Media :-
It refers to a website or a Application to allow people to share photos, opinions, events etc.
Email Marketing is a medium in which you can send commercial message, Typically to a group of people using Email.